27:I[850022,["/_next/static/chunks/41e4cb788a704b41.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/4187903343158513.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/6cdd8b250d0a05d2.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/3c66cb418d63708c.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/919c862f6c71b729.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/73dbe87148af9278.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/6436aa8432727cd1.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/cdc40d38a3a79ae9.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/cc7bd8039862dc6a.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/b2b3438eaf97cc26.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/a733168ce349561c.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf"],"ProjectHeader"] 29:I[199411,["/_next/static/chunks/41e4cb788a704b41.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/4187903343158513.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/6cdd8b250d0a05d2.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/3c66cb418d63708c.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/919c862f6c71b729.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/73dbe87148af9278.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/6436aa8432727cd1.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/cdc40d38a3a79ae9.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/cc7bd8039862dc6a.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/b2b3438eaf97cc26.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf","/_next/static/chunks/a733168ce349561c.js?dpl=dpl_HViPrQWdrjAeTMNC4LbtDb2nYCgf"],"RichTextContent"] 28:T4ff,

I am the Founder & CEO of Nature’s Syrup Beauty, a plant-powered hair and skincare brand created to solve the curly hair crisis. I am launching a creator-led ambassador campaign to partner with influencers and content creators who authentically care for textured and curly hair.

The goal of this campaign is to invite ambassadors to experience our products as part of their real routines and create short-form video content that highlights ease of use, visible results, and how our formulas support healthy curls without confusion or overprocessing.

My role in this project includes developing the campaign strategy, creating the creator brief, selecting aligned ambassadors, providing product education and brand storytelling guidance, and supporting creators throughout the content process to ensure alignment with our mission—embracing culture, restoring trust in hair care, and simplifying curl care.

This campaign is designed to generate authentic user-generated content, increase brand awareness, and build deeper trust with our community. Creator videos will be used across social media, educational content, and retail storytelling to help customers confidently understand what their curls need.

2a:T4ff,

Nature’s Syrup Beauty: Curl Confidence Creator Campaign

Description

Gallery

Project Details

Nature’s Syrup Beauty: Curl Confidence Creator Campaign

Description

Gallery

Project Details